Cookie Policy

Last Updated: 19.11.2024

This Cookie Policy explains how Tool Metrica (“Company,” “we,” “us,” or “our”) uses cookies and similar technologies to recognize you when you visit our website at https://toolmetrica.com (“Website”). It explains what these technologies are, why we use them, and your rights to control their use in compliance with EU regulations, including the General Data Protection Regulation (GDPR) and the ePrivacy Directive (EU Cookie Law).

What Are Cookies?

Cookies are small data files stored on your computer or mobile device when you visit a website. They serve various purposes, such as enabling the website to function properly, improving user experience, and providing reporting information.

First-party cookies: Set by the website owner (us) to ensure basic functionality and security.
Third-party cookies: Set by external providers to enable additional services like advertising, analytics, and social media features.

Cookies may collect personal information or become personal information when combined with other data.

Why Do We Use Cookies?

We use cookies for several purposes:

Essential Cookies: Necessary for the Website to function and provide secure access.
Performance Cookies: Enhance site performance and usability.
Analytics Cookies: Gather anonymized data to improve our Website and measure marketing effectiveness.
Advertising Cookies: Deliver relevant ads and prevent repetitive displays.
Social Media Cookies: Enable content sharing and track engagement through social platforms.

In accordance with the GDPR and EU Cookie Law:

We require informed, explicit, and affirmative consent for all non-essential cookies.
Users will see a Cookie Consent Banner upon their first visit, allowing them to accept, reject, or customize cookie preferences.
Essential cookies (strictly necessary for Website operation) do not require consent.

You can update your preferences at any time via our Cookie Consent Manager, accessible in the banner or in the footer of the Website.

How Can You Control Cookies?

You have the right to decide whether to accept or reject cookies:

Use the Cookie Consent Manager to manage preferences.
Adjust your web browser settings to delete or block cookies. Visit your browser’s help section for detailed instructions.

Other Tracking Technologies

We may also use tracking technologies like web beacons and Flash Cookies for additional purposes such as email analytics or enhancing site functionality. You can manage these settings through your browser or Flash Player preferences.

Do We Serve Targeted Advertising?

Yes, third-party providers may use cookies to serve ads based on your interests. These cookies track your activity across various websites but do not store information that directly identifies you unless explicitly provided.

How Often Will We Update This Policy?

We may update this policy periodically to comply with legal requirements or reflect changes in our use of cookies. The “Last Updated” date will indicate the latest revisions. Please review this policy regularly